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About Sbitany Company

A. Sbitany & Sons Co. prides itself in being the industry leader in the retail and wholesale of electrical home appliances. We believe that creating unique experiences is our duty; from shopping at our retail stores to switching on a brand new tv for the first time, we strive to create those moments special for our customers. Founded in 1961 by the late Akram I. Sbitany, the company has evolved into the leader in the importing, marketing, and servicing of Electrical Appliances, Electronics, Commercial and Residential Air Conditions, Mobile Phones, and IT Products for the Palestinian market. With over 500 employees,30 retails shops, and 250 dealers, Sbitany offers unmatched coverage throughout the Palestinian market. Our services do not stop at the cash register, A. Sbitany & Sons Co. also provides the most comprehensive customer service support to 100% of our customers. With more than 6 service centers and numerous satellite service offices, we are able to provide our customers with easy access to our customer services.

Our Vision

“To be Palestine’s 1st and most trusted choice”

Our Mission

Through our values, we are committed to improving the lives of generations of Palestinians by delivering value in all of our products and services

Our Values are

Growth, Experience, Achievements, Giving,  Loyalty, Service, Commitment

Milestones

1961

"First Company Branch Establishment Sbitany Jerusalem 1 , Sbitany Sale Al-Bireh 1"

1972

Mr. Mazen Sbitany Join the Company

1982

Jerusalem Service Center Establishment

1984

Opening Sbitany Bethlehem 1

1989

Opening Sbitany Sale Al-Bireh 2

1990

Opening Sbitany Jerusalem 2

1991

"Obtain exclusive import and distribution rights for LG brand Obtain exclusive import and distribution rights for GlemGas brand"

1993

"Opening Sbitany Sale Nablus - Hiteen "

1994

Obtain exclusive import and distribution rights for Beko brand

1995

"HQ Offices Establishment at Jerusalem Atarot Service Center Establishment "

1997

"Mr. Mazen Akram Sbitany Assined As Company CEO Opening Sbitany Al-Ram"

1998

Opening Sbitany Bethlehem 2

2000

Mr. Akram Mazen Sbitany Join the Company (Deputy General Manager)

2001

"Spred the Buiseness at Palestinian Market
Opening Sbitany Sale Al-Ram
Start with FireGas Brand"

2003

"Mr. Omar Mazen Sbitany Join the Company (Deputy General Manager)
Opening Sbitany Bethany"

2006

"Opening Sbitany Ramallah
Start with Universal Brand"

2007

"China Office Establishment
Opening Hitech
Obtain exclusive import and distribution rights for Korkmaz brand"

2008

"Opening Many new branches Sbitany Hebron, Sbitany Sale Hebron, Sbitany Cellcom Bitonia Customer Service Establishment
Obtain exclusive import and distribution rights for Midea brand
Obtain exclusive import and distribution rights for TecnoGas brand"

2009

Opening Sbitany Home Ramallah

2010

Obtain exclusive import and distribution rights for Philips brand

2011

Obtain exclusive import and distribution rights for Apple brand
"Opening Sbitany Home Nablus Obtain exclusive import and distribution rights for TCL brand"
"Opening Sbitany Sale Nablus - Askar "

2012

"Opening Sbitany Home Hebron
Start with ASUS Brand
Obtain exclusive import and distribution rights for Skyworth brand"

2013

"Start Home Appliances Buiseness
Opening Sbitany Sale Bethlehem
Nablus Customer Service Establishment
Gaza Customer Service Establishment
Establishment Social Resposibility Program ""We Care""
Start with Nikon Brand
Start with Magic Brand"

2014

Start With ERP System (SAP Buiseness 1)

2015

"Hebron Customer Service Establishment
Opening Sbitany Sale Jerusalem"

2016

"Opening new branches Sbitany Sale Rafedia - Nablus, Sbitany Jenin, Sbitany iStore "

2017

"Albireh Customer Service Establishment
Sbitany Home Commercial website Establishment
Start with Smart Brand"

2018

La2ta Commercial website Establishment

2019

"Opening new branches Sbitany Sale Atarot, Sbitany Autharized Reseller Lacasa, Sbitany Autharized Reseller Sa'er, Sbitany Autharized Reseller Beth Ola, Sbitany Autharized Reseller Alzawyeh, Sbitany Autharized Reseller Jericho
Obtain exclusive import and distribution rights for Carrera brand
Obtain exclusive import and distribution rights for Amica brand"

2020

"Opening new branches Sbutany Rafedia , Sbitany Elisrsal, Sbitany Sale Autharized Reseller Al-Thahryeh
Sbitany Comercial website Establishment"

2021

"Opening New Branches bitany Autharized Reseller Tireh, Sbitany Sale Autharized Reseller Qubaibeh, Sbitany Autharized Reseller Tarqumia, Sbitany Autharized Reseller Dura"

Today, A. Sbitany & Sons Co. operates a global portfolio of brands.

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